Ford is Dumb

"Carbon Fiber Sasquatch" (turbopumpkin) 10/17/2018 at 17:08 • Filed to: None

1

29

How stupid does a company have to be to mix up trim levels?

In the F150, Limited is top and Platinum significantly underneath. In the Expedition, it’s the opposite. Why would they do that!?

OpposResidentLexusGuy - USE20, XF20, XU30 and Press Cars > Carbon Fiber Sasquatch 10/17/2018 at 17:11

4

This is amazing. Ford’s rim levels have always confused me and now I know why. They can’t figure out which one is which themselves.

promoted by the color red > Carbon Fiber Sasquatch 10/17/2018 at 17:18

7

Ford might be stupid, but they’re not stupid enough to ax their almost all of their pasenger car line-oh wait they did.

Ash78, voting early and often > Carbon Fiber Sasquatch 10/17/2018 at 17:19

6

Wow...in my mind, Platinum should be the highest because it has the most unique, premium name. Limited is so auto-industry generic for “mid-range” IMHO.

The only one I truly hate is “Touring” (Chrysler, Honda, etc). It’s meaningless. And then when they start mixing the actual names with the alphabet soup, it just mucks it all up.

RamblinRover Luxury-Yacht > Carbon Fiber Sasquatch 10/17/2018 at 17:21

0

Stupidity or insanity? My experience with teh Fomoco leans toward the latter.

Urambo Tauro > Carbon Fiber Sasquatch 10/17/2018 at 17:23

11

What will Ford screw up next?

winterlegacy, here 'till the end > Ash78, voting early and often 10/17/2018 at 17:24

2

The only way “Touring” would make sense is if there were thing optimized for long-haul driving.

winterlegacy, here 'till the end > Urambo Tauro 10/17/2018 at 17:24

4

Their model lineup.

Oh wait.

RamblinRover Luxury-Yacht > RamblinRover Luxury-Yacht 10/17/2018 at 17:26

4

In specific, I think this is a clash between their “car” trim level arrangement and their truck customer expectations, combined with giving no fucks whatsoever. “We need a new trim level F-series” “K, call it a Platinum”. “So we’re replacing the Limited at the top?” “No, why would we be?” “But the Explorer Limited isn’t top tier because we saved that for Platinum”. “Blah, blah, blah, you’re doing the words thing again”

Ash78, voting early and often > winterlegacy, here 'till the end 10/17/2018 at 17:28

0

Bingo. And I have yet to find that’s the case...

dogisbadob > promoted by the color red 10/17/2018 at 17:34

0

+1 came here for this

HammerheadFistpunch > Ash78, voting early and often 10/17/2018 at 17:36

8

Touring is good so long as its used to mean “wagon”.  not a trim level.  

aquila121 > RamblinRover Luxury-Yacht 10/17/2018 at 17:39

3

Star for “Blah, blah, blah, you’re doing the words thing again. ”  

ItalianJobR53 - now with added 'MERICA and unreliability > Urambo Tauro 10/17/2018 at 17:40

1

Fortunately there is no one in the office, so no one can hear me giggling.  

OpposResidentLexusGuy - USE20, XF20, XU30 and Press Cars > OpposResidentLexusGuy - USE20, XF20, XU30 and Press Cars 10/17/2018 at 17:49

1

Also, do you mind if I use this in an article for a website I am writing for in the near future ? I will cite you as the original finder and link this post(unlike certain places)

gmctavish needs more space > Carbon Fiber Sasquatch 10/17/2018 at 18:12

0

Holy shit. That’s impressively dumb. 

Dr. Zoidberg - RIP Oppo > Carbon Fiber Sasquatch 10/17/2018 at 18:22

3

You know what else is stupid? Spending $67,000 on a truck

The Ghost of Oppo > Carbon Fiber Sasquatch 10/17/2018 at 18:33

2

Trim names have become stupid around the whole industry.  How models base trim is called Sport these days? 

Manwich - now Keto-Friendly > Carbon Fiber Sasquatch 10/17/2018 at 18:48

0

It’s because for the F150, they got a special pre-tariff deal on the Platinum.

The current Expedition is a more recent design and thus, is more affected by the recent Trump Tariffs.  Ford wasn’t able to secure the same pricing for Platinum for the Expedition.

So blame Trump.

/jk

Dr. Zoidberg - RIP Oppo > HammerheadFistpunch 10/17/2018 at 19:02

4

Everytime I hear “Mazda6 Touring” I always perk up and think they’re going to finally bring over the wagon.

HammerheadFistpunch > Dr. Zoidberg - RIP Oppo 10/17/2018 at 19:05

1

lies, all lies.

nermal > Dr. Zoidberg - RIP Oppo 10/17/2018 at 19:08

2

That’s only the “Starting at....” price.

Surely that doesn’t even include the Automatic Climate Controlled Taint Ticklers, a must have in a modern pickup .

Outrage!

Carbon Fiber Sasquatch > OpposResidentLexusGuy - USE20, XF20, XU30 and Press Cars 10/17/2018 at 19:32

0

Go for it! 

OpposResidentLexusGuy - USE20, XF20, XU30 and Press Cars > Carbon Fiber Sasquatch 10/17/2018 at 19:42

0

The article might have some quirks and features *hint hint*. To be confirmed still. 

Matt Nichelson > Carbon Fiber Sasquatch 10/17/2018 at 19:44

1

The dumb part is having a pickup that isn’t a Super Duty with a trim level that’s $55k US. Even more dumb are  the idiots buying them and showing Ford they can charge that much.

Carbon Fiber Sasquatch > Matt Nichelson 10/17/2018 at 21:11

1

I mean, $55k for a pickup truck isn't any crazier than $150k for a sedan.

Matt Nichelson > Carbon Fiber Sasquatch 10/17/2018 at 21:16

2

Completely agree. Vehicles as a whole have become too expensive. 

Carbon Fiber Sasquatch > RamblinRover Luxury-Yacht 10/17/2018 at 21:18

1

For the Edge, it’s neither L imited nor Platinum for the top trim. It’s Titanium Elite.

https://www.caranddriver.com/news/more-titanium-than-titanium-ford-announces-2019-edge-titanium-elite

Carbon Fiber Sasquatch > Ash78, voting early and often 10/17/2018 at 21:28

1

Touring is definitely one of the most empty trim levels. It could be anywhere in the line up, top trim to lowest trim. It’s stupid.

The ones I hate are the combo trim names. “Limited Touring”  “Premium Sport” “Titanium Elite” etc. It's like they had leftover badges and decided to put both on the car.

RamblinRover Luxury-Yacht > Carbon Fiber Sasquatch 10/18/2018 at 09:38

0

...and for the F-series, topmost tippety-top would probably be King Ranch, but they’ve trained their customer base to expect Limited as top “normal” trim. More or less.